close
  • Home
  • Company
    • Our Team
    • News & Press Releases
    • FAQ
  • Services
    • Mobile
      • Mobile App Development
      • Mobile Web Development
      • Mobile Marketing
      • App Cost Calculator
    • Web
      • Website/UI Design
      • UX Design
      • eCommerce
      • Content Management System
    • Marketing
      • Search Engine Optimization
      • Pay Per Click
      • Social Media Management
      • Content Marketing
      • Online Reputation
      • Website Analysis Tool
    • Media
      • Content Monetization
      • Graphic Design
      • Video Production
  • Case Studies
  • Process
  • Careers
    • JavaScript Framework Developer
    • Senior PHP Developer
    • Senior WordPress Developer
  • Blog
  • Contact Us
WASPWASP
  • Menu
  • Home
  • Company
    • Our Team
    • News & Press Releases
    • FAQ
  • Services
    • Mobile
      • Mobile App Development
      • Mobile Web Development
      • Mobile Marketing
      • App Cost Calculator
    • Web
      • Website/UI Design
      • UX Design
      • eCommerce
      • Content Management System
    • Marketing
      • Search Engine Optimization
      • Pay Per Click
      • Social Media Management
      • Content Marketing
      • Online Reputation
      • Website Analysis Tool
    • Media
      • Content Monetization
      • Graphic Design
      • Video Production
  • Case Studies
  • Process
  • Careers
    • JavaScript Framework Developer
    • Senior PHP Developer
    • Senior WordPress Developer
  • Blog
  • Contact Us

Pinterest’s Power Is Undeniable When You Play Your Chords Right

By Chandra Gupta,

July 30, 2015
make your pinterest posts pitch perfect feature
Since its launch in 2010, Pinterest has climbed to the top of social media charts where it can be compared to other social outlet stars, including Twitter and Instagram.

Now with over 70 million users and an active effort to appeal to younger generations, especially millennials, by focusing on producing and re-pinning high-quality images and videos, it is obvious to see why every business needs to be leveraging Pinterest in their social media campaign.

However, you can’t just wing it when it comes to Pinterest and you need to set the stage to generate a large following and convert traffic into money. Here’s how to optimize a business profile to make your efforts pitch perfect!

pinterest power undeniable infographic

Click to Enlarge

Verify Your Business’ Website On Pinterest

One of the first steps of optimizing a business’ Pinterest profile is to verify your business’ website. This is a very simple, yet very effective, step because it shows followers that you are the real deal and not a fake account.

Create Boards

Once you have verified your website, it is time to start creating some boards. Start with six different boards on distinct topics with 10 pins in each that will appeal to your audience, as well as general users. This helps establish your business’ presence and gives you some insight into what kind of content your followers will like.

Leverage Pinterest in Other Places

Make sure your customers and potential audience know you are active on Pinterest by adding a social tag to your website and Email newsletter, and installing the “Pin It” button on any products you offer, as well as any other visual content that would do well on Pinterest.

Focus on Pinning Popular Content

The most popular pins revolve around women’s fashion, DIY ideas, food and drink recipes, and home décor. While it may not be practical for your business to always pin content that falls into the most popular categories, including these types of pins will expand your reach and followers.

Know When to Pin

Create a schedule for pinning that revolves around the most popular types to pin content: Monday through Friday from 2 pm to 4 pm and 8 pm to 1 am ET, as well as Saturday afternoons. Use a tool like Viralwoot to schedule pins in advanced to be sure you are hitting peak pinning times.

Use Keywords On Pinterest

Using the proper keywords in your board and pin descriptions will help your content be more easily found in Pinterest’s search and other search engines like Google, and it lets followers know exactly what the boards and pins are about

Light vs. Dark Pins

Images that are light and bright are much more appealing to the social media platform’s general audience. Try to avoid dark and blurry images where the subject of the photo is hard to see.

Long-form Pins vs. Short-form Pins

Pinterest awards more real estate to long and narrow pins – making them more easily noticed. Make sure your business is pinning and re-pinning long-form pins, and avoiding short and wide pins as much as possible.

 7,497 total views,  2 views today

Post navigation

← Previous5 Simple Ways to find the Best Mobile App Development Company
NextSocial Media Marketing is NOT Psychology! False? →

Archives

  • July 2016
  • June 2016
  • May 2016
  • April 2016
  • March 2016
  • February 2016
  • January 2016
  • December 2015
  • November 2015
  • October 2015
  • September 2015
  • August 2015
  • July 2015
  • June 2015
  • May 2015
  • April 2015
  • March 2015
  • February 2015
  • January 2015
  • December 2014
  • November 2014
  • September 2014
  • August 2014
  • July 2014
  • June 2014
  • May 2014
  • April 2014
  • March 2014
  • February 2014
  • December 2013
  • November 2013

Meta

  • Log in
Request a Free Quote

Tell us about your project

If you're ready to generate some buzz for your idea or brand, send us a message now!


WASP
Digital Marketing, Mobile Apps, SMS Campaigns, Web Development Company

4.9/5 7 user ratings
5301 N Federal Hwy, Suite 150,
Boca Raton, Florida, 33487, USA

800-516-3591

https://waspmobile.com

Recent Posts

  • How To Use GIFs in Your Digital Marketing Strategy July 25, 2016
  • Snapchat’s Yellow Paint Is Seeping Faster Than Ever: 5 Ways to Let Your Brand Dazzle Through This App! June 17, 2016
  • Tips For Pinning After Pinterest’s Latest Algorithm Update June 6, 2016
Facebook Twitter Google+ RSS Pinterest

Rotating Tweets

Now that's why sharing informative content is extremely important! #FirdayFact #FactFriday pic.twitter.com/LQSX8FMzzA

About 7 years ago from WASP MOBILE's Twitter via Hootsuite

"How Mobile, Voice & Social Are Changing SEO" #seo #mobilemonday ow.ly/lmDA304lLNG

About 7 years ago from WASP MOBILE's Twitter via Hootsuite

#Onlinereviews are proving to be more influential than recommendations from friends or celebrities #ecommerce pic.twitter.com/3gdCcsSiE6

About 7 years ago from WASP MOBILE's Twitter via Hootsuite

#FactFriday Product review videos can boost your sales multi-fold! pic.twitter.com/HKXVXriLRW

About 7 years ago from WASP MOBILE's Twitter via Twitter for Android

Promoting a product? You need to be on @YouTube! #factfriday #productreviews #digitalmarketingstats pic.twitter.com/gvtpzjN40h

About 7 years ago from WASP MOBILE's Twitter via Hootsuite

© WASP · 2022· All rights reserved · Privacy Policy