According to the University of Alabama at Birmingham's Online Master in Management Information Systems, it is estimated that by 2017, the mobile app market will be an industry worth $77 billion. The use of smartphones is growing further day by day.
Which of the below images are you most likely to share or engage with?
While it is a well-known fact that images have more social media reach than any other form of content, it is only the visually rich creatives that have the power to connect your brand with your audience.
But a mere knowledge of this fact doesn’t automatically generate great content. One needs to put in effort to come up with visually rich and engaging social media posts.
If you’re spending too much time on designing but still not satisfied with the output, here are 8 simple tips that can transform the way you design your social media marketing creatives -
The world of Social Media Advertising can often be overwhelming. Multiple platforms, multiple campaigns and multiple audiences can leave you dazed and confused. One of the most common advertising platforms on Social Media is Facebook. It is not only popular but also cost effective for many brands. Facebook Business offers 14 types of different advertising campaigns as seen below. Each Facebook Advertising Campaign has its own unique function. Navigating through them can be easier if you rightly understand your advertising objective.
// We all must have heard of the classic saying 'Hit the iron when it's hot'. While this line has multiple connotations and references, when it comes to the social media marketing world, there couldn't be a better way of
In this millennial world of creative thinkers, we try too hard to think out of the box, and as often as not, we find ourselves ending up inside the box. Everything you would want to try, or adapt, is already out there! The struggle is real, we get you. We've been there too!
Before I actually speak about Data-Driven Marketing, consider this situation - Imagine you are a painter and you paint straight from your heart. You’ve made several paintings so far and received decent sales in the market. You want to increase
The advent of social media and its various platforms has completely reformed networking as we know it; this isn't an arguable fact. When it comes to the influence of social media, we tend to classify and categorize major social networks
One of nature’s most popular clichés is the transformation of the unsightly, simple-minded caterpillar into the intricate and ornate butterfly. The transformation represents less an evolution or adaptation, and more a re-birth. From beginning to end, this insect’s life revolves