Unless of course, you take into account his promotional prowess. Weird Al recently flexed his marketing muscles by releasing 8 songs in 8 days, with the specific intent of selling more copies of his newly-released album. Thanks to the power of social sharing and well-known websites, the strategy was an overwhelming success, which underscores just how efficient online marketing can be when executed perfectly.
Category Archives: Marketing
Marketing budgets can be restrictive and inflexible for many companies. For small businesses, allocating any spare finances is a challenge, which is why every dollar spent on exposure must show positive ROI. These constraints often mean television and radio advertising, direct mail, or even Search Marketing may be out of reach.
An excellent user experience should be the goal of any website. Whether you’re an online retailer, social network, or conspiracy blogger, if you want to be seen your site’s interface should be easy to use and pleasing to look at. Those who excel at providing this experience are always looking for the next challenge. Fortunately, Wasp is willing to provide it.
You may not have a fancy stock ticker symbol on an international exchange, but your small business is everything to you. You’re not concerned with becoming the next gigantic conglomerate, you care only to provide the best possible product for your loyal customers. We get it. As fellow small business owners, we’re familiar with the struggles and sacrifices required to succeed. However, your marketing budget doesn’t have to be one of them.
It’s safe to assume we all know that the “www” pretense in our browser’s bar stands for the “World Wide Web.” Yet, how many of us take the time to truly realize the implications that those three letters represent? When it comes to content marketing, understanding why and how the world is connected to your website is necessary for success; and the key lies in that last little “w.”
That’s right, it’s the first official week without any professional football games to distract you from your housework or familial obligations.
Of course, it also means that Valentine’s Day is right around the corner; patiently waiting to surprise the millions of us who once again forgot to make a dinner reservation 7 months in advance. Batches of flowers in vibrant hues of pink, white, and red have replaced intricate displays of light beer packages arranged as mock field goal posts in the front of our local grocery store.
This is a whole new kind of “Crunch Time.”
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