Mobile App Development, Mobile Marketing, Uncategorized

3 Reasons You Need an App Cost Calculator

App Cost Calculator
According to the University of Alabama at Birmingham’s Online Master in Management Information Systems, it is estimated that by 2017, the mobile app market will be an industry worth $77 billion. The use of smartphones is growing further day by day. As of today, 91% of the adult U.S. population owns a phone, out of which 61% are smartphone. (Source).

The popularity of mobile apps doesn’t seem like it is going to fade out anytime soon with a new app being introduced in the market almost every day. One billion smart phones are predicted to be sold next year and this is a huge opportunity for app builders.

With so much revenue in the industry and ample opportunities for app development, there are many companies who are planning to build apps. Businessmen and venture capitalists are always on the lookout for an opportunity to invest in an upcoming app.

If you are a businessman or an investor who is planning a new mobile app, it is highly recommended that you use an App Cost Calculator. This is because an app cost calculator can help you give an accurate estimate of your app’s budget. It can also help you plan your app features and functionalities according to your budget. This is important because a proper plan with a blueprint before you start building the app can yield great results.

Three major benefits of using an App Cost Calculator:

  • Avoid Budget Problems – Many app projects get dumped during development because of monetary issues. Developers begin working on an app but realize midway that they need more budget than they had estimated. Since the investor has already spent a fair share of their money, they refuse to allocate more budget. This often results in the project being abandoned totally. Avoid such problems by having an accurate estimate of the app, even before you start building it.
  • Plan Better – By estimating an approximate cost for your project, you are going to make it easy for your developers to organize, manage and execute the creation of  you app in a much more effective way. An accurate budget results in a good business plan and leads to an improved strategy and good results.
  • Save Money – Prevention is better than a cure. So by having an estimated plan, you can avoid any unnecessary expenditure. This ensures your project sticks to the budget that you planned for.

Our app development team at WASP has created a comprehensive App Cost Calculator that can help you arrive at an accurate estimate for your app idea. It is a simple tool with multiple choice questions that will help us understand your requirements, based on which, the tool will present an estimate cost for your app.

For anyone who uses our tool to calculate your app cost, we are providing a FREE CONSULTATION once you finish the questionnaire. So what are you waiting for? Use our App Cost Calculator now!

 

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Posted by on April 13, 2016

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Uncategorized

How Brands Can Embrace the New Instagram Algorithm

Despite much push back about the new instagram algorithm, there are a few ways brands can embrace the change
The recent announcement that Instagram is going to create an algorithm that will no longer display a user’s news feed chronologically sent a shockwave through the digital marketing and social media communities last week. Influencers, brands, publishers and even the average user all began FREAKING OUT about the new change and started filling our feeds with cheesy images asking followers to turn on notifications to continue seeing their posts. Which isn’t even how it works, by the way, because posts will not be hidden. So for those of you who believe everything you see on the Internet, be prepared for profusion of notifications every time one of those accounts posts.

due to the new Instagram algorith users are concerned their posts will not show up in others' feeds.        with the new update for instagram users are worried followers wont see their posts

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Read morePosted by on April 11, 2016

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Content Marketing, Marketing, Marketing, Mobile Marketing, Social Media Marketing

4 Zen Principles Every Digital Marketer Should Adopt

Digital Marketer Zen Principles
Being a digital marketer and struggling to ensure your campaigns penetrate various audiences can be a daunting task at times. While you try and figure out the right tools and the most effective combinations of content, ads and engagement campaigns, it is important to not get overwhelmed by the process.

In order to prevent being consumed by the pressure here are four zen principles that can help you maintain your motivation through the tough times –

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Read morePosted by on April 7, 2016

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Content Marketing, Marketing, Mobile Marketing, Social Media Marketing

6 Reasons You Should Not Grow Followers on Twitter

Grow Followers on Twitter
My dear reader, I am extremely sorry to have used a misleading title to grab your attention.

This post is NOT about why you should not grow followers on Twitter.

In fact, I want to share some of the best practices I’ve followed in order to boost your presence on Twitter.

I just wanted to ensure that you don’t miss out on this and think of it as just any other random post on your news feed, hence, the title.

Some of the most common points that everybody will tell you is to share more images along with your tweets, make sure to follow back your followers, use relevant hashtags, re-tweet other users and post at early mornings or late nights etc.

But the strategies I am sharing with you are followed by professional digital marketing agencies and they all have proven results –

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Read morePosted by on April 4, 2016

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Content Marketing, Marketing, Media, SEO, Social Media Marketing, Web

April Fool’s Day in Digital Marketing: 8 Times We Got Fooled By our Clients

As a Digital Marketing Agency we have been at the receiving end for a lot of memes and jokes on how marketing is just manipulating the audience to purchase products even if they don’t require them. Well, that’s just marketing gone bad.

For us passionate workers though, marketing is much more than that. It’s a mixture of art and science. And, in this creative amalgamation, sometimes we chemists encounter a lot of disasters.

While April Fool’s Day is about disasters and pranking friends and family, on a lighter note, sometimes being part of the Digital Marketing industry also feels like being pranked by a client. And, here are a few funny instances –

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Read morePosted by on April 1, 2016

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Mobile, Mobile App Development

3 App Development Strategies to Make Your App Stand Out

three app development strategies that will make your app stand out
 

Have you seen the Apple and Google app stores lately? Unless you know what you are looking for it is easy to get lost searching amongst the masses, and with over 1.5 million apps available it is easy to see why.

A spot on the top 25 list is an easy way to dramatically boost downloads and stand out in the crowd. However, obtaining and maintaining a ranking on the coveted list is much easier said than done – unless you have a massive budget or are creating the next new Snapchat.

This is where app development comes in to play. If you want more people to download or purchase your app they need to have a reason why. Whether it’s the function, design, description or user experience, there must be some element in your app that can instantly hook your target audience – and that all starts with development.

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Read morePosted by on March 31, 2016

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Marketing, SEO

6 Effective Ways to Train Your SEO Dragon!

SEO Training
SEO gone bad? 

Over the years we’ve heard a lot of SEO horror stories.  It’s time we help you revamp your SEO strategy, and let you know why adapting and training your SEO dragon with a fool proof plan is a great place to start.

We draw emphasis on the need of a substantial SEO strategy because we know it has the ability to shape and mold the performance of your website. An SEO Strategy is the silent weapon you need.

In this blog, let’s discuss SEO, content and all that which helps make our SEO efforts a successful plan.

Here’s how to train your SEO dragon-

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Read morePosted by on March 29, 2016

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